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Welcome to LTK Brand Central!

Discover industry news and strategic best practices on
our blog dedicated to brands utilizing LTK’s platform.

    Latest Posts

    LTK Most Loved Webinar helps brands build strong relationships with Creators and shoppers.
    3 min read
    Tips for Building Strong Relationships with Creators and Shoppers

    March 19, 2023

    @Drivenbydecor image showing organized pantry filled with CPG brand items.
    2 min read
    Influencer Marketing Works to Drive Sales for CPG Brands—Here's How

    March 19, 2023Did you know that up to 49 percent of consumers say they’ve made purchases based solely on...

    A LTK influencer in red and white printed dress sitting on a kitchen counter eating spaghetti from a black and white checkered bowl.
    2 min read
    What Brands Should Expect in a Influencer Partnership

    March 19, 2023What Do I Need to Know About Influencer Collaborations? Successful influencer partnerships...

    2 min read
    Choosing the Right Creators for Your Small Business

    March 19, 2023Many companies underestimate the major impact that influencers can play in a successful ma...

     Beauty Blogger and LTK Creator @madisonclevenstine applies red lipstick.
    2 min read
    5 Successful Ways to Collaborate with Beauty Bloggers

    March 19, 2023The beauty industry is brimming with potential. Expected to reach more $571 billion in rev...

    LTK is a partner of Performance Summit 2023
    1 min read
    LTK is an official partner of Performance Summit 2023

    March 19, 2023

    Creator Jean Wang posing for a picture @jeanwang
    3 min read
    5 Effective Ways for Your Retail Store to Work with Fashion Creators and Influencers

    March 19, 2023

    Influencer Marketing Analyst Report
    1 min read
    Why Influencer Marketing will Remain Resilient Amid Economic Uncertainty

    March 19, 2023As many marketers tighten their budgets amid economic uncertainty, influencer marketing re...

    Beauty Trends in Creator Commerce: Urban Decay all nighter setting spray and Laura Mercier lipstick and powder
    3 min read
    Beauty Trends in Creator Commerce™

    March 19, 2023Recently, LTK hosted a webinar to share findings from our Summer 2022 studies that surveye...

    How to unlock Gen Z spending power
    1 min read
    How to Unlock Gen Z Spending Power

    March 19, 2023Gen Z has emerged as a powerful and unique group of consumers. In 2023, it will need to be...

    1 min read
    LTK’s curated Creators simplify Creator selection and program effectiveness while avoiding social privacy issues

    March 19, 2023As brands look to level up their influencer marketing program, finding the right Creators ...

    LTK Creator @StephTaylorJackson poses in front of a small business
    3 min read
    How Small Businesses Can Use Influencer Marketing

    March 19, 2023There are currently around 32.5 million small businesses across the U.S. As an essential p...

    Person holding the LTK influencer marketing platform app in their hand
    2 min read
    What Is an Influencer Marketing Platform?

    March 19, 2023Businesses of all types and sizes can benefit from an effective social media marketing cam...

    LTK Con Brand Awards
    1 min read
    LTK Recognizes the Brands Leading Creator Commerce™

    March 19, 2023

    2 min read
    How CPG Brands Can Leverage Creator Marketing to Drive Results

    March 19, 2023

    BE MORE with influencer marketing
    1 min read
    How Influencer Marketing Can Help your Brand BE MORE in Inflationary Times

    March 19, 2023LTK's GM of Brand Partnerships, Kristi O'Brien, was a featured speaker at Adweek's Commerc...

    Woman at laptop searching commission rate for Influencers
    3 min read
    How to Choose the Right Commission Rate for Influencers

    March 19, 2023The influencer marketing industry is rapidly growing and always evolving. On-brand promoti...

    2 min read
    The rising influence of Creators in online shopping trends

    March 19, 2023

    1 min read
    On-Demand Webinar: Top 5 Influencer Trends in 2022

    March 19, 2023

    1 min read
    On-Demand Webinar: Gen Z Influencer Shoppers

    March 19, 2023

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