Brand Central / Latest Insights

Latest Insights

    Creator @kellygolightly poses for a photo wearing a sky blue dress with white paisley patterns

    The Future of Creator Marketing: 2025 Trends from the LTK Consumer Study

    3 minute read

    Black circle LTK Most Loved Awards logo

    LTK Most Loved 2024

    2 minute read

    Creator @oliviajeanette smiles and poses for a photo while sitting on the stairs in a cream-colored jumpsuit.

    5 Steps to Creating a Successful Influencer Marketing Strategy

    4 minute read

    Creator @hauteofftherack smiles for a photo wearing red shades and a white dress buttoned up with a black over-shoulder satchel.

    Level Up for 2025

    3 minute read

    A Content creator smiling for a photo wearing a puffy denim long-sleeve button-up.

    The Top 4 Reasons Why Your Brand Should Work with a Content Creator

    3 minute read

    Influencer @emilyanngemma wearing a bathrobe and applying moisturizer on her hand

    5 Things Brands Need to Understand About Beauty Buyers in 2025

    3 minute read

    Gen Z influencer holding a smoothie for a creator campaign

    How Gen Z Influencers Can Help Grow Your Brand in 2025

    2 minute read

    LTKCon speakers sitting on stage.

    LTKCon Session with Wayfair & Aritzia

    3 minute read

    How to unlock Gen Z spending power through influencer marketing

    How to Unlock Gen Z Spending Power

    1 minute read

    Creator @chictalkch displaying a variety of items from makeup brands

    Enhancing Brand Engagement Through User-Generated Content

    2 minute read

    Creator @shestyledwhat sitting outside a coffee shop eating croissants

    The Gen Z Effect

    5 minute read

    Creator @prestonkonrad posing outside for a brand collaboration campaign.

    What Brands Seeking Male Influencers Should Keep in Mind

    4 minute read

    Creator @kayebassey taking a walk around a resort in the snow.

    The CMO’s Creator Guide 2025

    4 minute read

    Content creator @scott_perez in a denim jacket in a field with colorful autumn trees in the background.

    How Brands Can Use Top Male Influencers

    3 minute read

    Influencer and Content creator @arshia leaning against the window of a building posing for a social media campaign

    What Are the 7 Steps to Creating a Social Media Strategy for Brands

    5 minute read

    Content creator @jenmdang smiling for a holiday gifting guide photo

    Merry and Bright: A Holiday Social Media Strategy for Businesses

    3 minute read

    LTKCon 2024 - Brand Insights Session

    3 minute read

    Content creator @halle.laforte smiles for photo while wearing a wool sweater with a beige fedora.

    Elevate Your Brand's Reach with AI-powered Creator Casting from LTK Match

    2 minute read

    Content creator @camilavilas smiles in front of the glass panel door while wearing a cream monochromatic outfit

    Driving Gen Z Shopping Behavior with Micro Influencers

    3 minute read

    Brand Winners of the 2024 LTK Awards

    2 minute read

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