LTK is an influencer and digital marketing hub built so Creators can build their own business and monetize their content
When a social media channel experiences an outage or goes down for any period of time it is a constant reminder that these networks, such as Instagram, TikTok or YouTube, actually owns your audience and content strategy.
The success of your business and earnings as a Creator are directly tied to their viability, algorithms and decisions. Even if this approach has been successful for you and your business, as an innovative Creator you shouldn’t have to rely upon a social media channel to scale your business. You should be able to own your audience and control your business.
Even without a social media outage, influencers are increasingly concerned about whether their messages are getting to their followers, due to the many metrics and dependencies in today’s algorithms that affect content delivery via social media. These algorithms are ever-changing and often unclear.
It’s also safe to assume that your followers are also following others for entertainment, information and shopping on social media. Did you know that in 2022, the average user attention span was only 8 seconds, according to Devrix? Breaking through the noise can be challenging if you aren’t consistently posting.
“The industry was reminded that social media platforms are not engineered to be business enablement platforms, but rather efficient marketing channels," Amber Venz Box, cofounder and president of LTK said in a statement. “Social platforms are a complement to the creator ecosystem, but are ultimately not the future of the business.”
LTK Creators have sat at the center of the LTK mission since day one, due to their ability to authentically inspire their shoppers through curated messaging. They define retail trends by providing fit, function, and value to drive purchase confidence.
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Make 2023 the year that you own your audience with your LTK Shop:
- Your content on LTK is always on, simply post all your shoppable content to your LTK Shop where it’s available to search and shop.
- LTK converts followers to shoppers 3.5x more than social channels, so your time is well spent in optimizing your LTK Shop, and there is no need to re-post content over and over to capture scrolling followers.
- LTK is uniquely positioned to ride the inevitable rise and fall of social media platforms, leaving the control with YOU.
- Earn more passive income with your very own LTK Shop.
Are you ready to start building your own brand and be the next LTK Creator?
LTK was founded by a Creator, for Creators and influencers. We understand the unique needs of premium influencers across all categories. Our teams support you by pairing hands-on strategic guidance with the industry’s most advanced digital tools to maximize your monetization potential and build lasting brand relationships.
LTK enables influencers and content creators to earn more and quickly grow their business through Creator Commerce™, a subset of e-commerce where they share, promote and sell their favorite products to their followers. As the original pioneer of Creator Commerce™, LTK was founded to empower influencers to support themselves and their families by doing and sharing what they love.
LTK is a full service influencer and digital marketing online hub and platform built on creator innovation that drives billions in annual brand sales. For more than 11 years, LTK has helped creators monetize the digital space with contextual shopping. LTK Creators are at the heart of our mission as they authentically inspire shoppers and curate accessible content that fuels Creator Commerce™.
The benefits of being an influencer turned LTK Creator include access to:
- 6K+ brands across 100 countries
- 8M+ monthly in-app shoppers
- A community of 200K+ top-tier Creators
- 700+ global team members
- LTK Creator app, a platform to easily curate shoppable content
- Personalized LTK Shop
- LTK app that offers convenience, accessibility and data-driven personalization for shoppers
- Educational resources that feature industry leaders, webinars, updates on shopper behaviors, and so much more
LTK empowers creators to give their audience a world-class shopping experience. As an LTK Creator, you can create and publish shoppable content that is persistent, indexed and easily searchable on the LTK app. What’s even better is that the LTK platform does the work to track shopper behavior, bring confidence to the purchase, retarget and convert the sale.
