From character count to missing features, we’re sharing the ins and outs of the new app for public conversations and revealing how it differs from Twitter
Yesterday, Instagram released its new Twitter competitor, Threads, where users can share real time text. Image, and video updates with their followers.
What is Threads?
The concept of Threads lies within its name. You start a conversation and everyone joins in, turning it into a massive thread. That entire thread sticks to your first post just like it does on Twitter.
Threads is directly connected to Instagram, which will make it easy for people to find Creators they already follow. Creators will also be able to maintain their Instagram username, bio, and people they follow on Threads.
According to Instagram, it is recommended that high profile Creators post to Threads twice per day to start.
What we know so far:
- There is a 500 character limit per post.
- There is no ability to edit a post and no “characters remaining” indicator.
- Videos can be up to 5 minutes in length.
- Creators can post text, images, or videos and mention others.
- Threads has most of the basic features that Twitter has. Other than liking or commenting, Creators can repost (similar to retweets) or quote, where Creators can share the post with their own comments.
- Which features are currently missing in Threads? As of now, users can’t DM or go live on the app.
- Creators can DM, if necessary, from their Instagram account.
- Hashtags are currently not hyperlinked.
- Your Threads feed includes threads posted by people you follow and recommended content from new Creators you haven’t discovered yet.
- Creators can share a Threads post to their Instagram Story or a Threads post link on any other social media platform by tapping the paper airplane icon.
- There are no ads yet.
- Currently, users can’t tell if someone is following you
- The app is available in more than 100 countries, but not in the European Union.
Filter out the noise
- Threads allows Creators to control who mentions them or replies to them.
- Creators can filter out replies to their Threads that contain specific words with a hidden word filter, similar to Instagram.
- Creators can unfollow, block, restrict, or report a profile on Threads.
- Any accounts a Creator has blocked on Instagram will automatically be blocked on Threads.
How to get started on Threads:
- Download the app.
- Use your Instagram account to log in.
- Your Instagram username and verification will carry over, with the option to customize your profile specifically for Threads.
- Creators can follow the same accounts they do on Instagram and discover more accounts to follow.
Follow LTK.HQ on Threads HERE.
LTK is a community of hundreds of thousands top-tier Creators and our goal is to not only make them as economically successful as possible, but also educate them on the ever-changing social media landscape.
Are you ready to start building your own brand and be the next LTK Creator?
LTK was founded by a Creator, for Creators and influencers. We understand the unique needs of premium influencers across all categories. Our teams support you by pairing hands-on strategic guidance with the industry’s most advanced digital tools to maximize your monetization potential and build lasting brand relationships.
APPLY NOW TO JOIN
Make 2023 the year that you own your audience with your LTK Shop, your digital storefront:
- Your content on LTK is always on, simply post all your shoppable content to your LTK Shop where it’s available to search and shop.
- LTK converts followers to shoppers 3.5x more than social channels, so your time is well spent in optimizing your LTK Shop, and there is no need to re-post content over and over to capture scrolling followers.
- LTK is uniquely positioned to ride the inevitable rise and fall of social media platforms, leaving the control with YOU.
- Earn more passive income with your very own LTK Shop.
The benefits of being an influencer turned LTK Creator include access to:
- 20M+ monthly LTK shoppers
- 6K+ brands across 100 countries
- A community of hundreds of thousands top-tier Creators
- 700+ global team members
- LTK Creator app, a platform to easily curate shoppable content
- Personalized LTK Shop
- LTK app that offers convenience, accessibility and data-driven personalization for shoppers
- Educational resources that feature industry leaders, webinars, updates on shopper behaviors, and so much more
