Key insights from LTK’s 2021 Gen Z Influencer Shopper Study


Gain important insights on the Gen Z shoppers who influence purchase decisions the most – and where. These research-based discoveries can help you improve campaign targeting and messaging, and make your influencer program a success.

Can't make it? Register and we will send you the 2021 Gen Z Influencer Shopper Study and a recording of the webinar.

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Hear from LTK on how they build influencer Gen Z followings and learn:

  • What percentage of influential shoppers are Gen Z
  • The amplification Gen Z provides to influencer campaigns
  • Key generational characteristics and how to best engage them
  • The social platforms they use most and how they use them
  • How Gen Z shoppers drive influencer recommended sales
  • Shopping categories Gen Z cares about and impacts the most 


Our creator-powered platform centers your brand in the context of influencers’ lives while capturing 10+ years of unmatched creator-level data to take the guesswork out of influencer marketing.

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