Sabina Escalada, Senior Product Manager at Roundel Media Designed by Target, accepting the award for Best Retail Media Network.

2024 LTK Awards: Celebrating Brand Excellence in Creator Commerce

The 2024 LTK Awards were presented at LTKCon in Dallas, Texas on September 18th, honoring and celebrating the Creators and brands leading Creator Commerce. The LTK brand awards highlighted exceptional achievements in driving content, awareness, and sales, as well as fostering long-term relationships with Creators.

The nominees and winning brands at the 2024 LTK Brand Awards have redefined success by leveraging LTK Creators to drive results. These trailblazers are setting new standards and pushing boundaries while harnessing the power of Creator content.

LTK co-founder and president, Amber Venz Box, introducing the 2024 LTK Awards

Recognizing Excellence Through Data-Driven Results

The selection process for the 2024 brand nominees was thorough as it was LTK AI Enriched proprietary benchmark data feeding into LTK 360 reporting, including EMV, content reach and engagement, brand awareness, sales, ROAS performance, and other unique ways of working with Creators.

The 2024 Brand Award Winners:

Brand of the Year

This coveted award recognizes the brands that have truly stood out as leaders in the industry, setting new benchmarks for excellence and innovation. These are brands with top performing campaigns—raising awareness, creating engaging content, generating top sales and cultivating long-term Creator relationships.

LTK Connect Visionary of the Year

The LTK Connect Visionary award celebrates DTC brands who have displayed exceptional vision and strategy in leveraging LTK Connect and Creators to achieve success. 

Best Multi-Category Campaign Strategy

This identifies brands that have pioneered new categories. These trailblazers have broken through various verticals through strategic marketing and Creator approaches.

One to Watch

These brands are expanding their reach on LTK through a variety of engaging approaches and continue to invest in ground-breaking strategies, reaching new shoppers, and driving incremental sales. 

Brand Builder of the Year

This award recognizes the brands that have demonstrated exceptional skill and creativity in leveraging LTK to develop a strong brand presence, significantly contributing to the growth and reputation of the brand over the past year.

Best 360 Campaign Strategy

Through a 360, do-it-all strategic approach, these brands have maximized budgets, scale, and reach to Creators and shoppers through successful collaborations, LTK advertising, and Media Boosting.

Free People's Sally Phelps, Kathryn Simpson and Kylie Martinez accepting the Best Category Exclusive - Fashion award

Best Category Exclusive - Fashion

This award recognizes exceptional brand campaigns that stand out within its specific category through unique and exclusive attributes. This award celebrates excellence in delivering something truly distinct that cannot be found elsewhere, effectively setting the benchmark within the category.

Best Performance Strategy

Through a strategic approach with Creators, these brands achieved some of the highest performing campaigns—combining strategic testing of channels with a variety of Creators and content formats.

Best Retail Media Network

This award recognizes retail media networks that have demonstrated exceptional performance and innovation in leveraging Creators to deliver impactful advertising solutions that drive measurable results for both retailers and brands.

Learn more about the nominees and winners here.

Elevate Your Brand's Success with LTK Creators

At LTK, we proudly celebrate the exceptional brands nominated and awarded this year, and extend our gratitude to the thousands of innovative brands that partner with us, paving the way for Creator Commerce.

Our vibrant community spans across more than 100 countries, connecting thousands of brands with hundreds of thousands of Creators. With over 40 million monthly shoppers, LTK offers dynamic, full-funnel influencer marketing programs designed to amplify businesses of all sizes.

Contact us today to find out more about LTK and partnering with Creators to drive traffic, sales, and increase brand recognition.