Harvey Nichols Fireside chat:
Optimising Influencer Collaborations For Stronger ROI
The session, hosted by LTK Associate Director of Europe Brand Partnerships, Carla Burgess and Harvey Nichols Global Senior Affiliate Manager, Carolina Paradas, covers:
- How to be choiceful in your casting when targeting new markets
- Setting and measuring performance-driven KPIs that deliver impact
- Leveraging the right influence to build integrated campaigns that grow upon each iteration
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