With fall right around the corner, LTK is sharing some of the most exciting trends for this fall season. As we get excited about upcoming fall activities, cooler temperatures and the return of our favorite pumpkin-spiced treats, shoppers are looking to refresh their wardrobe with the changing seasons.
This year, shoppers are looking for versatile, staple pieces to get the most for their money. According to LTK shopper search data, some of the biggest trends we’re seeing this season are:
Midi & Maxi Hemlines
Whether you’re looking for a skirt or dress, we’re seeing a huge shift to longer hemlines this fall. Midi and maxi-length dresses or skirts are perfect to transition your wardrobe as the temperatures begin to drop instead of pants. Also, with the variety of styles and fabrics, midi and maxi hemlines let you easily go from day to night.
Another major trend we’re seeing is patchwork and quilted items, adding texture to your outfit. In the past month alone, LTK has seen a 175% increase in searches for patchwork denim alone. Whether it’s denim-on-denim or different fabrics, patchwork items have been popular over the last few seasons as part of a bigger Western trend, and it is only continuing to grow.
This fall, it is all about bringing the drama to your arms and sleeves. In the last 30 days, we’ve seen searches for statement tops skyrocket (up 1000%). So when searching for new fall tops, jackets, dresses and more look for oversized, balloon or flare sleeve designs to help uplevel your fall style.
Coastal Grandmother Continues
The coastal grandmother trend swept through TikTok this year and is the perfect style for fall weather. The coastal grandmother style focuses on clean/classic designs with soft and neutral fabrics that are bound to be staples in your closet. LTK shopper searches for classic items like oversized button-ups have been skyrocketing (up 1000%) and searches for “coastal grandmother” are up 30% in the last week alone. With its comfortable styles, the coastal grandma is the perfect trend to keep you cozy all fall.
Tennis dresses and athleisure clothing dominated this summer, and these preppy styles have only continued with back-to-school and now fall. Shoppers are looking for additional preppy items to help bring their summer clothing to fall, as searches grew 24% in the past week. Shoppers can Invest in preppy sweaters and pullovers can help you bring your prepster vibes from summer to fall.
Shopper searches for matching sets are up 70% in the last week. Two-piece sets are so popular because of their versatility. Whether it's a more casual set or fit for a cocktail party, there are endless styles and ways to dress sets up or down. You can also look at summer sales happening now for darker color sets that can easily transition to fall and to save some money.
We’re so excited to see how creator and shoppers style these and other fall trends this year. For more on the best trends this fall, be sure to check out your favorite creators on the LTK shopping app.
LTK is the largest global digital marketing platform powered by creators. It was founded in 2011 by Amber and Baxter Box to empower the world’s premium lifestyle creators to be as economically successful as possible. For the past decade, LTK has grown to become a trusted and effective business-enablement platform where creators launch, run and grow their LTK Shop. Today, more than 6,000 brands partner with LTK to gain access to its global influencer network for content that converts against performance-driven, cross-channel KPIs. A three-time honoree on Fast Company’s list of Most Innovative Retail Companies, LTK drives more than $3 billion in annual retail sales from nearly 200,000 talented creators in 100+ countries. The company is headquartered in Dallas, TX and currently operates on five continents. To download the app, search for LTK in the App Store or Google Play.
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