LTK, the company that turned influence into a global economy, is giving brands their first-ever owned presence in the creator-led social platform. For the first time, brands can now create dedicated profiles in the LTK app, giving consumers a new way to connect with them through the creators they know and trust. 

Leading brands including Nike, Zara, Ulta Beauty, Target, adidas, Abercrombie & Fitch, Sephora, Reformation, Tuckernuck, Dorsey, Quince, Alo Yoga and more are already live, each curating their presence within LTK and showcasing creator content that drives discovery and inspires their communities.

Interest is already surging, with 600 brands on the waitlist to launch their own profiles on LTK, and more signing up every day.

This new social medium for brands introduces an entirely new way to tell their story, build community, and participate authentically in the highly-engaged creator-led ecosystem. Nearly 40% of Gen Z and Millennial women in the US use LTK today, collectively purchasing $6B through creators every year. 

As consumers increasingly seek authentic content and recommendations online, LTK provides a place for creators, consumers, and brands to come together in a trusted, social environment. Trust in creators has risen 21% year-over-year, and 70% of consumers now make purchase decisions based on creator recommendations.

With the launch of brand profiles, the LTK app truly becomes a three-sided social platform, where creators, consumers, and brands each have their own presence to connect, build, and share. LTK is where trust, not algorithms, drives discovery and growth.

Brands can learn more and sign up today to claim their LTK profile here.