LTK Creator Anabeth Fuller chats with WFAA about body inclusivity, and Bustle shares how consumers can shop directly from influencers with LTK
Catch up on the latest news, updates and all things LTK with this month’s edition of “LTK in the News.”
Meet Anabeth Fuller: How she promotes body positivity on Instagram
LTK Creator Anabeth Fuller of @anabeth sits down with WFAA to chat all things LTK, social media and body positivity.
Consumer behavior and the ever evolving retail landscape
Technological advances have already been making major strides in altering the retail landscape, and the changes brought on by the pandemic further impacted the retail industry as we know it. Today, convenience and safety are at the forefront of driving consumer shopping decisions.
How BARBIECORE has become hottest new fashion trend to take the world by storm
LTK, an affiliate marketing platform said in a press release, according to Buzzfeed, that they have seen a 194 per cent increase in 'purchases from Barbie-related posts.'
A guide to making money on pinterest, according to creators who have done it
You can also earn commission by tagging products on your idea pins. If you have any affiliate links through programs, such as the Amazon Affiliate program or LTK, then you can tag products in the post with the link and users can go directly there to shop.
How to use the LTK app to buy influencers’ faves
While flaunting exclusive items might have been a status symbol in the past, in the age of influencers, “Thou shalt not gatekeep” might be one of the top commandments. Whether it’s releasing discount codes to new products they love, shooting hauls, or just gaining a loyal following from product recommendations, one of the key components to being a successful influencer is making the products in your life as accessible as possible. And few sites facilitate this mission quite like LTK.
Contextual shopping platform LTK matches brands with best-fit influencers
Industry pioneer LTK works with brands and retailers to leverage and promote paired-value occasions across its innovative influencer-first flagship digital storefront.
“Creators are the new retailers” – but influencers are losing brands in an economic downturn
“At LTK, we are continuing to see an increase in investment from brands,” said Robin Ward, Head of Sales, Europe, LTK. “This year represents the largest investment for nearly all brands on LTK, with creator investment up meaningfully across all categories. In H1 alone, we saw a more than 50% year-on-year increase in spend in Europe with LTK Creators from brands.”
Check out more headlines and discover how LTK is scaling Creator Commerce™ as the premier global influencer marketing platform: VIEW MORE
About LTK
LTK is a full service influencer marketing hub built on creator innovation that drives more than $3 billion in annual brand sales. How do we do it? By uniting brands, creators and shoppers through the power of distributed original content! For more than 10 years, LTK has helped creators monetize the digital space with contextual shopping. LTK Creators are at the heart of our mission as they authentically inspire shoppers and curate accessible content that fuels Creator Commerce™.
LTK Creators are content creators who utilize the LTK platform. Our creators are defined by their thorough vetting of items shared, quality of production, consistency of publishing, shoppability of content, and strength of shopper engagement. They are connected to shoppers and brands on the platform, so that when they post about a product, and a consumer purchases it from a retailer, everyone involved benefits.
At LTK, we have revolutionized how creators scale their businesses, because we understand each creator has unique needs. Our global community of more than 500 team members supports over 200,000 top-tier influencers to help them maximize their content monetization potential, while building brand relationships and connecting them to more than 8 million monthly shoppers in the LTK App.
Join LTK
Acceptance to the LTK Creator community serves as a powerful industry endorsement. Your immediate relationship with 5,000 of the most coveted global brands offers streamlined monetization and profitable production on the platform with the largest aggregate campaign spend by brands.
If you are looking for a little more direction and want to know what it takes to become a full-time LTK Creator, we’ve got you covered. Discover how anyone can be an influencer turned creator with the power of Creator Commerce™ at their fingertips to turn a hobby into a full-time business.
