Host your own LTK event and build relationships with Creators

[UK] 06-2024 Brand LC Email #04_Hero

Want to connect with high-performing Creators at your own LTK event? We create and manage brand events that will help you drive awareness, build relationships, and generate authentic content that converts. Whether you want to host an intimate brunch, upscale dinner or red carpet event, our expert Events team can make your vision a reality.

From tracking down the perfect or most covetable venue, to helping your brand tap into key moments in the world’s social calendar, our team creates bespoke events that put your brand at the centre of the conversation. Packages start from $10K - here’s how our events offering helps you achieve your goals.

What kind of LTK events can I book?

Host your own LTK Experience
Perfect for smaller budgets, LTK Experiences connect you with LTK Creators at our hand-picked venues, including our new digital-first London event space. From bespoke brunches to carefully curated dinners, our team of creatives and events specialists will curate a unique event tailored to your needs.

Create a bespoke Brand Moment
Take a key calendar date and have it transformed into a seasonal event for Creator content. Whether it’s International Women’s Day, festival season or Pride Month, Creators will celebrate and share your brand authentically with their followers. Drive awareness, build relationships, and find the right way to be part of the conversation.

Make an impact with LTK Moments
Be part of agenda-setting international events with LTK Moments. Our fully shoppable red carpet Creator Galas bring together top Creators and leading brands to showcase their latest collections on the world stage. To become a Gala brand partner or learn more about LTK Moments, book a call with our Events team.

Checklist: Why host an LTK event?

✔️ Drive brand awareness and visibility
Creator events are a powerful tool for building brand awareness. By creating unique and memorable experiences for Creators to share with their shoppers, you can increase your brand exposure and attract new customers, differentiating your brand from competitors.

✔️ Connect with high-performing LTK Creators
In-person LTK events give your brand the opportunity to build a deeper, more personal rapport with Creators. Chat and mingle with new Creators or your long-time endorsers, strengthen relationships, and meet your next brand ambassador!

✔️ Generate authentic content that converts
An LTK brand event gives Creators a curated space where they can share your latest products and collections in compelling Creator content. We set the mood and tone for maximum shareability, to drive engagement and convert sales.

✔️ Enhance your brand’s perception
Creator events can help to enhance shoppers’ perception of your brand, shaping their buying decisions and creating loyalty. We create events tailored to your brand’s unique goals, to set you apart from the competition.

✔️ Tap into key social moments & conversations
Our team can build your brand event around a major social moment, to drive traffic and exposure. Whether it’s Pride Festival, a new much-loved TV series launch, or a music concert by an iconic artist, we can take a global calendar event with huge talkability and translate it into a unique occasion for your brand.

Case study

LTK x Premium high street retailer

Summary

A premium high street retailer partnered with LTK for a bespoke lunch event at Manchester's King Street Townhouse to boost brand awareness and build relationships with Creators. 10 Creators with a combined social reach of 3.5M were dressed by the brand and had the opportunity to interact with the SS24 collection in a branded event space. LTK arranged for each Creator to be gifted a linen blouse that could be personalised on-site by the brand’s in-house embroiderer, creating a viral social sharing moment.

nerdabouttown

Goals

Foster meaningful relationships with LTK Creators to drive brand awareness, loyalty and retention through increased shoppable content on LTK. Showcase the brand’s Summer Separates collection launch and utilise campaign ambassadors to create authentic shopping content, to further position the retailer as a premium high street brand.

Approach

Creators were strategically invited based on their content style, performance and previous ambassadorships. LTK executed end-to-end event management, from branding and photography, to videography and catering. Outfits by the brand were sent to Creators ahead of the event to capitalise on unboxing and GRWM content creation. Personalised shirts were gifted to Creators to maximise engagement.

Results

Following the event, the retailer saw a +115% increase in GMV compared with the previous period. The brand was able to generate organic Creator content to use across their social channels and drive brand awareness. Hosting an LTK event formed part of the retailer’s wider content strategy to amplify authentic shoppable content and leverage opportunities to connect with Creators whose style aligns with their product.

What the brand had to say

“Stunning LTK lunch in Manchester to showcase our Summer Separates launch! Even with the rain, we brought summer to King Street Townhouse. Big thanks to the team!”
- Head of Performance Marketing for the brand.

Featured creators: @mossonyi, @nerdabouttown

Ready to learn more?

Connect with us to learn how LTK events can help your brand drive awareness and build relationships with high-performing Creators.